This post recaps a workshop presented by tech sales and revenue expert Mike Simmons on the topic of creating a revenue engine for your startup, which requires the right balance of strategy, clarity, and customer development. Mike has worked with major and publicly held companies, including Intel, Microsoft, the Walt Disney Company, and hundreds of small and mid-sized enterprises. He has worked in the field for over 22 years and brings with him a long record of success in helping business owners break through their barriers and thrive.
In this video, Mike discusses how to turn your business into a revenue engine that is consistently profitable. These strategies are recession-resistant and evergreen, giving you a solid framework for success that you can use across both B2C and B2B businesses.
Enjoy the full video, your skip below for the key takeaways of this session.
If you’re looking to work with a sales and revenue specialist, be sure to check out Mike’s GrowthMatch profile.
Mike went on to explain the four main steps to building and using your revenue engine for maximum market impact. We’ve summarized them below:
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On behalf of the team and community at GrowthMatch, we want to send Mike a huge thank you for sharing his knowledge with us. If you want to work with a revenue specialist, you can visit Mike Simmons’ profile here.